The Wealth In Her Stride: Running Through Trauma, Racing Toward Financial Legacy

Jackie Knox ran her first races barefoot on Memphis dirt—bold, determined, and driven to outrun more than just the competition. Her speed made headlines, but her motive ran deeper: she was chasing stability, peace, and a life beyond chaos.

In Rooted and Running, Jackie’s journey unfolds through the eyes of an athlete raised by a fractured system but anchored in ancestral strength. Through family trauma, scholarship cuts, and injuries-on and off the track -Jackie refused to quit.

Each setback sharpened her purpose. Emotional pain became financial wisdom. Sprints became strategy. She began running numbers instead of races-Track Meets the Bank.

Mentors like Uncle James and moments of Mind Over Medal shaped her most valuable revelation: the real win is helping Black women and girls’ access what she never had-not just inspiration, but a blueprint. Her mission became one of legacy: creating more freedom, more clarity, and wealth that heals as much as it builds.
From that purpose, BORMM was born-a wearable philosophy built on Balance, Ownership, Resilience, Money mastery, and Mental strength.

This isn’t just about speed; it’s a story of becoming, recognizing your worth, and pursuing your legacy.